The largest Longines shop-in-shop at Royal Coster Diamonds

At Royal Coster Diamonds, the world’s oldest operating diamond polishing factory, history and innovation come together. Located at Amsterdam’s Museumplein, we proudly host the largest Longines shop-in-shop in Europe. A destination where Swiss precision meets 185 years of Amsterdam craftsmanship.

Our spacious boutique showcases the full universe of Longines: from timeless classics to sporty innovations. It is the ultimate place for watch enthusiasts to discover Longines in an environment that radiates both heritage and luxury.

A destination for Longines enthusiasts

More than a point of sale, our shop-in-shop is designed as an experience. As the largest in Europe, it allows you to explore iconic collections such as the Master Collection, HydroConquest, and DolceVita, guided by our watch experts who share the rich heritage of Longines.

Timeless materials & Swiss precision

Crafted from stainless steel, ceramic, 18K gold, and diamond details, every Longines watch embodies elegance. Powered by Swiss movements renowned for their reliability, a Longines is a lasting investment in precision.

Craftsmanship meets history

Longines has been shaping Swiss watchmaking since 1832, while Royal Coster Diamonds has perfected the art of diamond polishing since 1840. Together, we unite almost two centuries of heritage in one iconic Amsterdam location.

Experience Longines in Amsterdam

With the largest Longines shop-in-shop, Royal Coster Diamonds is a must-visit destination for watch lovers. Enhance your visit with an exclusive Royal Experience tour and discover not only Swiss watchmaking but also the brilliance of diamonds and Amsterdam craftsmanship.

Visit the largest Longines shop-in-shop in Europe at Royal Coster Diamonds and experience Longines like nowhere else.